B2B IN REAL LIFE – Episode 3: Clifton Alexander, Owner, Reactor Design Studio

In Episode 3 of our video series B2B IN REAL LIFE: Stories From the Front Lines, we spoke with Clifton Alexander, owner of Reactor Design Studio.

REACTOR is a creative studio that generates EPIC brands through the fusion of strategy and design. EPIC brands Engage People In Conversation, activating brand champions and igniting positive dialogue that will create connections and have a lasting impact. In his interview, Clifton talks about opportunities for businesses to expand into new sectors during quarantine.

“A lot of companies, even if they’re doing okay financially right now, aren’t wanting to invest in new sources of marketing and branding right now because they’re not sure what’s going to happen six months from now.”