THE ZAG FIRST DIFFERENCE
WHY PARTNER WITH ZAG FIRST B2B MARKETING?
If you want to stand out, when everyone else zigs, you have to ZAG FIRST. We built our agency from the ground up specifically to help B2B construction, manufacturing, and distribution companies create and implement innovative, data-driven digital marketing solutions that generate leads, nurture relationships, and achieve a positive ROI.
![clayton-cardinalli-hkJNx0EDbjE-unsplash building, construction industry marketing](https://zagfirst.com/wp-content/uploads/2024/02/clayton-cardinalli-hkJNx0EDbjE-unsplash.jpg)
![Generating Leads and Nurturing Relationships Is Our Top Priority Generating Leads and Nurturing Relationships Is Our Top Priority](https://zagfirst.com/wp-content/uploads/2022/03/Generating-Leads-and-Nurturing-Relationships-Is-Our-Top-Priority.jpg)
Generating leads is our top priority
Vanity metrics like views, likes, or clicks may be interesting, but lead generation and conversion are what matters to the bottom line.
![We Understand the Nuances of B2B Marketing We Understand the Nuances of B2B Marketing](https://zagfirst.com/wp-content/uploads/2022/03/We-Understand-the-Nuances-of-B2B-Marketing-1.jpg)
We understand the nuances of B2B marketing
We have years of experience with the long sales cycles, multiple decision makers, and relationship-driven buying that characterizes B2B industries.
![We Start with Goals and Strategy Instead of Tactics We Start with Goals and Strategy Instead of Tactics](https://zagfirst.com/wp-content/uploads/2022/03/We-Start-with-Goals-and-Strategy-Instead-of-Tactics.jpg)
We start with goals and strategy instead of tactics
We start with the “why,” making sure that every B2B marketing effort is purpose-driven and aligns with our client’s goals and KPIs.
![We Insulate Our Clients from the Complexity We Insulate Our Clients from the Complexity](https://zagfirst.com/wp-content/uploads/2022/03/We-Insulate-Our-Clients-from-the-Complexity.jpg)
We insulate clients from the complexity
B2B marketing is complex, and many of our clients are too busy running their businesses to learn the nuances and best practices.
![Midwest Attitude with Global Experience 600×400 We Have a Midwest Attitude with Global Experience](https://zagfirst.com/wp-content/uploads/2022/01/Midwest-Attitude-with-Global-Experience-600x400-1.jpg)
We combine a Midwest attitude with global experience
We’ve worked at and for major companies around the world, but the Midwest is our home and we have a Midwest attitude: we work hard and we do what we say we’ll do.
![Enduring Consistency of ZAG FIRST(600 × 400 px) Enduring Consistency of ZAG FIRST](https://zagfirst.com/wp-content/uploads/2022/01/Enduring-Consistency-of-ZAG-FIRST600-×-400-px-1.jpg)
We believe iteration and optimization are key to success
The greatest marketing strategy and tactics in the world are worthless unless they are executed, iterated, and optimized with persistence and consistency.