WHAT WE DO

MARKETING THAT SETS OUR CLIENTS APART, GENERATES LEADS, AND DRIVES REVENUE.

Many digital marketing agencies focus on vanity metrics such as social media likes, website page views, etc. But we understand what our clients truly care about: driving their companies forward in the short and long term.

Contact us today
building, construction industry marketing

RESULTS WE’VE ACHIEVED

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Generated over 300 leads in 90 days for a new product introduction for a Midwest lifting and rigging manufacturer
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Doubled organic search traffic in 6 months for a Texas-based specialty commercial construction subcontractor
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Increased paid search leads by a factor of 17 and decreased the cost per lead by 95% for a plastic component manufacturer and distributor
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Generated 60,000 highly targeted impressions with over 425 clicks in a LinkedIn campaign for a construction contractor

What
we do
for our
clients

Generate leads

At ZAG FIRST B2B Marketing, each of our digital marketing processes and tactics is designed to create leads and attract new sales prospects.

Nurture relationships

We help you create new relationships with prospects, strengthen existing relationships with clients, and guide leads through the sales funnel.

Support your sales teams

We’ll work with your sales team on non-digital marketing efforts like sales handouts, trade shows, and events.

Our digital marketing tactics

We create a customized suite of marketing tactics for each of our B2B clients, based on their specific goals, needs and market. By taking a strategic and holistic approach to marketing, we’re able to focus on the “why” and ensure that each execution serves an important purpose and achieves a positive ROI.

We define your ideal customers, develop marketing goals, success metrics and messaging, and create a holistic marketing roadmap This process ensures that there is a plan, deliverables, timeline, and a way to measure success for each marketing initiative.

We optimize your web content to keep pace with Google’s constantly changing search ranking algorithms. We make sure that every landing page and product page on your site is targeted to specific keywords, and develop relevant, value-add blog content to improve your search rankings.

Paid Google ads can provide a tremendous ROI by generating leads from high-intent prospects–when managed effectively. Setting up a campaign is easy, but optimizing that campaign to achieve the desired results requires experience and expertise. By creating highly specified campaigns targeted towards high-intent users and relevant keywords, we can help your business show up when and where it needs to.

LinkedIn is the most relevant social media channel for most B2B companies. We create and execute LinkedIn strategies that put your company and messaging in front of your ideal target prospects.

For many B2B companies, their website is their key touchpoint for both new and existing customers. We create and update your website not just to make it look pretty, but to tell your story, differentiate you from competitors, and generate leads.